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The week of 7 Nov to 13 Nov · No. 28 in the world

Style and beauty

Fashion, beauty and how people present themselves.

Share of the world’s attention
0.7%
Change
–
12 weeks

A third what people search for on Google, a third what they read on Wikipedia, a third what the news covers: attention, not market size. Games, for one, are played far more than they’re searched for or read about. How it’s measured

The leading theme in 2 countries:ZambiaPuerto Rico

Style and beauty · this week

Current Zeitgeist

Breakdown

What its reading is made of this week, part by part

87.7%Fashion & beauty

Total100.0%

Select a part to open it or see what people read in it

Most read in Fashion & beauty

  1. 1

    Lara Stone

    No. 1 · 251.5k viewsJiyang Chen, CC BY-SA 3.0
  2. 2

    Ravi Dubey

    No. 2 · 118k viewsBollywood Hungama, CC BY 3.0
  3. 3

    Elin Nordegren

    No. 3 · 112k viewsU.S. Navy photo by Photographer's Mate 1st Class Brien Aho., Public domain
  4. 4

    Melania Trump

    No. 4 · 73.5k viewsFLOTUS – Melania Trump, Public domain
  5. 5

    Karlie Kloss

    No. 5 · 67.2k viewsErik Drost, CC BY 2.0

Share of Wikipedia reading in the world, 7 – 13 Nov · 5.2m page views · Open in the explorer

Inside Lifestyle

Every area’s share of its reading this week; this theme’s in colour

62.6%Travel & places

Total100.0%

In colour: counted in this theme

Share of Wikipedia reading in the world, 7 – 13 Nov · 26.6m page views · Open in the explorer

Companies people read about

The most-read companies in it on Wikipedia this week

  1. JYP Entertainment
  2. Uniqlo
  3. Scion
  4. WME Group
  5. Mitsubishi
  6. Toshiba

Where it’s biggest

Its share of each country’s attention this week

0 to 1% or moreNo data

Reading and news · 231.7m · Indicative

New and growing

Phrases new or growing in this week’s English-language headlines, against the 2 weeks before

  1. Met Gala · Galliano

    New

    18 headlines · 15 outlets

    Met Gala announces new 2027 theme after backlash over John Galliano exhibitwillmarradio.com

  2. Vogue

    New

    10 headlines · 6 outlets

    Cornwall teenager wins first Vogue Summer School bursaryfalmouthpacket.co.uk

  3. Fashion Awards

    New

    5 headlines · 5 outlets

    Awar Odhiang shpallet Modelja e Vitit në The Fashion Awards 202624-ore.com

  4. Chanel

    New

    5 headlines · 3 outlets

    Nicole Kidman sparks debate as she removes her heels to party at the Chanel fashion show bash: 'Who walks barefoot in…dailymail.com

  5. Black Star Fashion

    New

    4 headlines · 4 outlets

    Ghana's Black Star Fashion Week showcases cultural heritage, creative talentbignewsnetwork.com

  6. Lagos Fashion

    Rising

    14 headlines · 13 outlets

    The Macallan Finds Its Place at the Intersection of Fashion, Culture and Luxury at Lagos Fashion Weekthenet.ng

  7. Miss Universe

    Rising

    21 headlines · 15 outlets

    Samira Khan Mahi crowned Miss Universe Bangladesh 2026thedailystar.net

Style and beauty

On social media

Social →

Style and beauty

Discussion

Style and beauty · this week

Emotions

How its news sounds

Its tone against its usual, and each feeling against the average news

Brighter than usual

Tone +2.69 · usual +2.45

Mostly sadness, 1.4× the average

  • Anxiety0.7×
  • Fear0.8×
  • Anger0.4×
  • Sadness1.4×

Each bar compares a feeling with the average news here; the tick marks the average.

News · 3.2k · Solid
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